Silicon Valley Code Camp : October 8th and 9th, 2011.session
Customer Experience Management for Architects
About This Session
This talk focuses on the aspects of UX across multiple applications within the domain of customer to enterprise interactions. As enterprise IT systems allow multiple channels for customers to interact with an enterprise, the architect's challenge becomes reconciling all the various pockets of data and contexts that allow the enterprise to server the customer. CEM covers all eight key phases including awareness, discovery, attraction, interaction, purchase, use, cultivation and advocacy. This session will not discuss specific products or technologies other than as exemplars.
<b>UPDATE: The presentation is now posted.</b> If anyone wants the *.lca code sample I can also send that separately. Link - <a href="http://technoracle.blogspot.com/2011/10/silicon-valley-code-camp-materials.html">http://technoracle.blogspot.com/2011/10/silicon-valley-code-camp-materials.html</a>