Silicon Valley Code Camp : October 8th and 9th, 2011.session
Social Integration Metrics fo Social App Product Managers and Developers
About This Session
This session will cover how you can measure success of a social integration/feature in any product, on Facebook, Google or Twitter. Any social product manager or developer needs this to:
1. measure success of Facebook integrations
2.understanding the levers that cause viral play for your product/app
3. understanding how to measure success of a social feature to optimize your revenue or Call for Action conversions.