SPEAKER DETAILS

Athol Foden
www.brighternaming.com
Athol Foden is president of Brighter Naming, Silicon Valley's full service professional naming agency for company, product and service names.
Startups and software a specialty.. from this former computer techy and international marketing executive. Author of Spreadsheet Marketing, Brighter Branding, Brighter Names and Brighter SEO.
Sessions
Start Your Own Business Today
Speakers: Athol Foden
From code to product to business to brand. How to take your code and make a company in rapid time. The key steps when you don't have to wait for investors, lawyers or accountants. Do it right. Do it fast.
How to find, name and protect your software title
Speakers: Athol Foden
Your product, company or service name is valuable intellectual property. This fast interactive discussion will show you how to find unique names (and domains) and the proper way to protect them without spending money on lawyers. The new gTLD domains are coming. Are you ready.
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