Session Details

What Lean Brings To Product Marketing Management  

Level :
Beginner
Date :
10:45 AM Sunday
Room :
4221
Interested : (91) - Registered : (14)

Presentation

This discussion will answer the following questions: What is Lean Product Marketing? How is Product Marketing Management currently handled? What is the difference between Product Marketing Management And Product Management? What distinctions are there in Strategic vs Tactical implementation? What are some Tips and Tricks from the Lean Marketing playbook that I can immediately apply to increase the success of my product/app/solution?

The Speaker(s)

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Cindy Solomon

Cindy F. Solomon is a product marketing leader and product management lifecycle expert. Startup Product Academy facilitates a holistic view of product and forwards both product leaders and professional product management organizations with innovative approaches across disciplines.
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