Session Details

From Code to Product to Company to Brand  

Level :
Intermediate
Date :
9:15 AM Sunday
Room :
Hearthside Lounge
Interested : (-) - Registered : (-)

Presentation

Until you get paid it is just a hobby or an academic exercise. This interactive talk will layout the basics on how to quickly and properly productize some code, register and set up a business, and the initial business strategy. More importantly, it will help you to plan your marketing attack, product differentiation and unique sales proposition. Discussions will focus on strategic targeting and building a brand quickly by executing on some core marketing basics properly.

The Speaker(s)

img

Athol  Foden

Athol Foden is president of Brighter Naming, Silicon Valley's full service professional naming agency for company, product and service names. Startups and software a specialty.. from this former computer techy and international marketing executive. Author of Spreadsheet Marketing, Brighter Branding, Brighter Names and Brighter SEO.
img

Ben Foden

As the first employee of Nota I have grown along the company as we reached 10 million monthly users for our instant screenshot sharing service http://gyazo.com and I am now spreading the word about the ultra helpful note-taking app https://scrapbox.io
  • Not Interested
  • Interested
  • Attending

SPONSORS List